Using Social Media to raise $5,000 for homeless kids and promote eComm ‘09
What do you do if you’re trying to:
- Help homeless people.
- Test the effectiveness of social media awareness campaigns.
- Promote an upcoming conference.
Well, if you’re Lee Dryburgh, you craft an experiment. Lee’s trying to construct an opt-in mailing list for the eComm 2009 conference. He’s calculated the cost of buying and filtering an opt-in email list, and will donate that cost to the Shelter Network instead, using social media techniques instead to achieve his goal.
He’s asked a group of social media gurus (see the list below) to help, and he’s asked the rest of us to “blog this, Twitter this, email this to friends, IM it, Facebook share it, Digg it, Reddit – anything and everything across the social media space that you think could be effective.”
Adam Broitman, Ayelet Noff, Ben Grossman, Brian Reich, Brian Solis, Carlos Hernandez, Chris Brogan, Chris Heuer,David Berkowitz, Eric Weaver, Gradon Tripp, Greg Verdino, Howard Greenstein,Laura Fitton, Jeff Pulver, Jeffrey Sass, Jeremiah Owyang, Jeremy Vaught, Jim Benson, Justin Levy, Rebecca Bollwitt, Robert Scoble, Robin Good, Steve Rubel,Susan Etlinger and Tim O’Reilly.
So far eight of these folks have responded! Good on you Lee.
So how about it folks? Let’s blog it, twitter it, email it, IM it, share it, Digg it, Reddit….
January 4th, 2009 at 9:51 pm
wow this is brilliant,giving,savvy and effective I’m sure. Can’t wait to hear abt the results.ccolmenar@yahoo.com
January 5th, 2009 at 3:19 am
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January 6th, 2009 at 4:07 am
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March 2nd, 2009 at 6:39 pm
[...] and individuals with housing issues. Lee has personally guaranteed a minimum $2,000 donation and undertook an interesting social networking experiment to help raise additional [...]
March 17th, 2009 at 10:01 am
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March 24th, 2009 at 8:36 am
[...] Using Social Media to raise $5,000 for homeless kids and promote eComm ‘09 (saunderslog.com) [...]
June 30th, 2009 at 5:22 pm
I have been trying to raise money for homeless children through facebook and other social networking sites..