Alec Saunders SquawkBox

For Facebook marketers, Rodney Rumford has a couple of choice items up on FaceReviews this morning:

1. His Facebook Marketing and Apps slides from the graphing social conference in October are a worth a look.  They're a basic overview of all the ways you can market a Facebook application.
2. His interview with the creators of SendHotness (the most viral application in the Stanford Facebook class) is pretty interesting too.  The SendHotness guys have done a couple of counter-intuitive things in their application which really sent installs through the roof.  Measurement is the key to everything they say.